A Hub for Health and Innovation

What does it say about the value and prospects of the luxury condos in Atlanta Georgia when the neighborhood is selected as the site of a global center for the enterprises of health and innovation? To say the value is pinned to the fortunes of a rapidly and persistently growing industry is barely the beginning.

When a coalition of business and health leaders announced last month a 17-year set of leases totaling 200,000 square feet in the 47-story midtown structure that once housed AT&T, to be devoted to a Center for Global Health Innovation, it in effect placed a cornerstone for initiatives that will attract and nourish Midtown investment in healthcare and the life sciences. “This is going to catalyze the industry,” said Maria Thacker Goethe, chief executive of the coalition formed by a merger of the Georgia Global Health Alliance and Georgia Bio.

Part of a Plan

A study conducted years ago by the Georgia Research Alliance found that Georgia’s life science industry sector lacked key elements, including a nucleus, a focal point for investment and collaboration. “We didn’t have a place. So, you can check that box,” Thacker Goethe said of the Center’s announcement in December.

Already a fertile ground for health and research enterprises, Atlanta now has a place to plant them. With research universities, medical schools, healthcare tech firms, high-profile health charities, and the Centers for Disease Control and Prevention, Atlanta’s credentials and assets for becoming a leader in life sciences are well established. Coordinated efforts, synergy and efficiency are facilitated by this commitment to a global center. The desirability of Midtown Atlanta condos for sale further opens the door for attracting the intellectual capital that will fuel the burgeoning industry sector.

A Continuing Story

Atlanta’s ability to propel development of an industry sector is demonstrated by the nearly two-decades-long success of Technology Square. The idea of leaping over the Downtown Connector to establish what became an eight-block, 1.4 million square-foot collection of buildings devoted to fostering initiatives in technology, business, research, and professional education occurred initially to Georgia Tech president Wayne Clough, when security surrounding the Olympic Games prompted him to find a new driving route to work.

Since then, the energy emanating from Georgia Tech has harmonized with Atlanta’s famous appetite for business to produce a virtually uncountable number of successful enterprises. Public-private, town-and-gown conversations have turned readily into business, industry, and employment throughout Atlanta’s recent history, and so the track record that precedes the Center for Global Health innovation is promising indeed. The value of condos in Midtown Atlanta is but one result of this capacity for collaboration.

The design, location, vistas, and vibe of J5 Midtown is very particularly suited to this personality. To discuss what that might mean for your own outlook on lifestyle or investment, just call us at 470-589-5055 or find out more at ownj5.com/.

The Open Heart of Midtown

“How could you not?” We imagine this might be the answer if asked why the contemporary design of J5 Midtown is so open. These luxury condos in Atlanta, Georgia, are open to the skyline, open to the neighborhood, open to the green spaces, open to the energy that makes these new condos near Piedmont Park such a topic of conversation.

The design is open, too, to the personal visions of the people who choose this easygoing version of a sanctuary in the city.

Our Own Kind of Getaway

“The truth is, I find no refuge in rural.” A friend who values his small-town upbringing – and has no desire to explore it further – put it this way. “It’s hard to relax if I don’t know I have options.” When peace and quiet are the only way to go, they don’t seem peaceful after all, more like lonely. Here in Midtown Atlanta, advanced design and the insights of architecture conspire to wrap J5 residents in a world that is theirs to engage or withdraw, for action or serenity, whatever the mood or mission might call for.

Taking full advantage of our proximity to Piedmont Park, the mid-rise profile of J5 lends a boutique feel to living – obviously a good idea, and yet not over-discovered. Whether from a sunset terrace, a courtyard, or from the prime vantage of your own room-size balcony, there is a feeling of freedom here that is hard to match anywhere else in the city.

Emotion by Design

The direct connection between where we are and how we feel might seem obvious, and yet it is the subject of some fresh new scholarship. Advances in neuroscience make it possible to study more specifically how we respond to our environments. As a result, thinkers such as distinguished architecture professor Harry Francis Mallgrave observe that a lack of curiosity about this connection “is no longer tenable.” Mallgrave writes that, “the quality of these environmental fields has a powerful impact on our cognitive and organic development over a relatively short time.”

In other words, it matters where we spend our time, where we call home. It matters a great deal and possibly more than we realize. Knowing that we are always growing – if we give ourselves the chance to do so – doesn’t it make sense to choose an environment that nurtures and sustains that growth?

Like-Minded Partners

The architectural partners in the design of J5 Midtown, Smith Dalia, are the second generation of a firm that distinguished itself in Atlanta and garnered international notice and acclaim. Their philosophy and execution, their inspiration and hard work, their partnership between wisdom and youth, proved to be important keys as we unlocked the possibilities of these unique condos in Midtown Atlanta.

Just a glance around the gallery will do for a start. Yet treat yourself, too, to a visit. Just call us at 470-589-5055 or find out more at ownj5.com.

Magic in Midtown

A friend posted a short video of Grand Central with a Christmas wreath over the south entrance, facing Park Avenue. Reminds us of what classic architecture can become – a cornerstone of memories for whole cities, and over the course of generations. Now, you might point out that the modern influence of J5 Midtown couldn’t be further than it is from the Beaux Arts façade of Grand Central in terms of style, and that’d be true. Yet we can’t help thinking that J5’s statement is so clear and distinctive that, in due time, it will be at the center of Christmas memories for many, many fans and lucky residents of the luxury condos in Atlanta, GA.

From the outside, we see the glow of Christmas trees placed near the enormous windows of the J5 condos, or even outside on the private garden balconies. Inside, the Smith Dahlia interior designs appear to anticipate what each resident wants and where they want it. The sparkling spirit of these holidays finds itself right at home in the finest Midtown Atlanta condos for sale here in the Garden District.

As we relish the restorative rhythm of winter’s shortest days and longest nights, we still venture out to enjoy Atlanta’s mild version of the season to the fullest. These opportunities begin with our own sunset terrace and rooftop garden, but they extend far beyond as well.

Our Green and Glittering Neighbor

In Piedmont Park just steps away, the Atlanta Botanical Garden presents the annual holiday light show, Garden Lights Holiday Nights. From 6:30 p.m. to 8:30 p.m. through January 15, you can use your timed-entry tickets to take in the wonder of the nature display, outlined for glittering celebration of the season, surprisingly near to the condos in Midtown Atlanta.

And from there we can join the exquisite Atlanta Beltline, envy of the world’s other great cities and likely the finest linear park anywhere. With its 25 miles of scenic and recreational trails, linking 45 Atlanta neighborhoods, the Beltline extends a big, open invitation for enjoying your outdoor exercise, at any time of year. Now, during the holidays, a walk along the Beltline feels a little like joining the journey of Santa’s sleigh, as you sample the varied expressions of holiday cheer and décor from neighborhood to neighborhood, for as far around our city as you would ever care to go.

To Ring-In the New

Because all four nights of the New Year’s concerts at the Fox Theatre by Widespread Panic, the local Athens rock band that became world-famous, are sold out, we have another idea. Indigo Girls, the virtuoso singer-songwriters who met in grade school in Decatur and captured the world’s attention with the magical blend of their voices will perform with the Atlanta Symphony Orchestra for two nights, December 30 and 31, at Symphony Hall, just a mile north of J5 and alongside our neighboring Piedmont Park. Sounds like a fine way to welcome 2022.

In the midst of the magic at holiday time, or any time, we’re glad to meet and get more specific about matching these Midtown opportunities to your new vision and new priorities for home. Just call us at 470-589-5055 or find out more at ownj5.com.

Captivating Condos

It’s no secret that the real estate market saw major changes throughout 2021. Atlanta’s local market was no exception, as homes flew off the market like hot cakes. Now, 2022 is upon us, those who are planning a move to or within the metro area might wonder what that means when it comes to their residential choices. For individuals looking to move intown, there is an excellent option: condos.

“Demand for ownership is soaring, and with the single-family market experiencing record-low inventory levels, there simply aren’t enough stand-alone homes to go around. Interested buyers are starting to look elsewhere in the market, and condos are an attainably priced substitute, which can also help ease the transition from renting to home ownership…

Old Neighbors New Friends

The freshness of the look can be striking, even though the design is as clean and straightforward as modern sensibilities demand. From among all the luxury condos in Atlanta, Georgia, so many new friends are drawn to the sheer brilliance of the design of J5 Midtown that it might be tempting to typecast them. What we find instead is a magnetism for well-rounded residents, people who draw energy and inspiration from every available source. And here among the condos in Midtown Atlanta, this means an appreciation of things that have proven the power to endure.

This, we think, is what will one day be seen as common ground between J5 Midtown and our old neighbor, the historic Fox Theatre, less than a six-minute walk away. At the Fox this holiday season, we look forward to How the Grinch Stole Christmas, a piece of the Broadway in Atlanta series by Fifth Third Bank, which runs through December 12. Grinch is followed by Cirque Dreams Holidaze on December 23 and 24, a Cirque de Soleil-style family holiday spectacular.

Near the Fabulous Fox

Atlantans usually can tell a story of what first got them acquainted with the Fox. The instances come from every kind of musical or theatrical experience, and from all over the map. It might have been a Broadway hit such as Hamilton that made the Fox its out-of-town home. Perhaps it was an internationally renowned singer of “the American songbook,” such as Tony Bennett. Or possibly it was a band of rockers such as Athens natives Widespread Panic. A person’s first encounter with the “fabulous Fox” is likely as different as imagination can discover. What could possibly explain this wide web of fascination?

The answer might do much to explain what two so different structures as J5 Midtown and the Fox Theatre have in common deep down. It has something to do with their fearless confidence in the power of design to attract people, to stimulate their best powers of perception, and to distinguish this structure from all others.

Magnetic Modern

The design of J5 Midtown seems to effortlessly bring together the best influences of modern design. In doing so, one of the miracles it achieves is to make the “city or country” decision practically a non-issue. A rooftop garden and scenic individual terraces offer J5 residents the ability to enjoy the great outdoors right at home. Outside we find considerate, human-scale streetscapes, bicycle lanes, and parks of every size – from “vest-pocket” to the Inman Park connection with the fabled, linear “emerald necklace” of the Atlanta Beltline – thanks to Blueprint Midtown, an incomparably successful, ongoing master plan. Together, state-of-the-art design inside and outside offers every opportunity to scale your outdoor life up or down, depending on the moods and moments of the life you envision.

Let’s get together and talk more specifically about matching Midtown opportunities to your new vision and new priorities for home. Just call us at 470-589-5055 or find out more at ownj5.com.

Making Your Choice the Best of All

A family greeting card we saw the other day says, “Dear 2020: Let’s never do that again!” Fortunate, indeed, are we who can look back and laugh. Among the surprises brought by the past year came a new way of looking at home. For many of us, home no longer could get by as just the hub from which we reach out to all the activities brought on by busy lives and careers. Quite suddenly, home was an all-encompassing live-work-play environment, a setting that encompassed every aspect of life, work, family, and community.

From this new realization, millions decided to waste no time arriving at the home of their dreams. The standard for what makes a home comfortable and functional, nurturing and energizing, rose to a higher level. Postponing this ideal no longer made sense. The result was a vigorous surge in homebuying, and the luxury condos in Atlanta, GA were no exception.

The Personal Impact of Excellent Surroundings

The fact that our surroundings, our built environment, and the architecture of our homes have a profound and daily effect on our well-being, including our thoughts, emotions, and even our behavior, is well settled. In fact, the study of this impact is a growing field in which aspects of human nature that range from neuroscience to philosophy, as well as architecture, are revealing powerful influences.

More and more, it is recognized that there are very practical reasons to put yourself in environments that you find agreeable and supportive. For many, the search and selection of their preferred environment has led to the condos in Midtown Atlanta, and the reasons for this conclusion are interesting.

The Conquest of Design over Trade-Offs

In generations past, people accepted the ordeal and expense of commuting, if they wished to live in a more restorative environment than could be found close to their places of work or business. In time, the trade-offs that came with suburbia exacted their own cost. Becoming disconnected from art, entertainment, culture, and the vitality of a great city no longer seemed worth the sacrifice, as many people saw it. A friend put it this way: “Being in the city in the daytime and the country at night seemed exactly backward, once I experienced it. I moved back to the city every time I tried that.”

Today, the continual refinement of design and architecture has brought breakthroughs for integrating the best of both worlds. The Midtown Atlanta condos for sale at J5 Midtown present a particularly fine example.

When You See It All Together

The midrise contemporary design of J5 Midtown offers a variety of orientations toward the day, with exposures at many points of the compass. Private terraces make it possible to embrace the outdoors at home, without even taking the elevator to the private community garden below. This indoor-outdoor feel carries through interior designs, too, with high ceilings and cascades of natural light.

The fact that these luxury condos are as near to the Beltline, Piedmont Park, and our beloved Atlanta Botanical Gardens as they are to the art and urban energy of Midtown makes the old trade-offs recede even more distantly into the past. Here, indeed, is that best of both worlds we have heard so much about.

We’re glad to meet and get more specific about matching these Midtown opportunities to your new vision and new priorities for home. Just call us at 470-491-3686 or find out more at ownj5.com.

It’s Easy to Feel

“It’s a little hard to describe, but it’s easy to feel the difference at J5,” she said. A recent buyer was telling us why J5 Midtown became her choice for location, design, and lifestyle. Others have said that J5 homes are like a perfectly prepared canvas on which they can paint their own personal portrait. This is what sets them apart from all other luxury condos in Atlanta, Georgia.

Neutral colors, crisp design, and loads of natural light under high ceilings set the scene for a way of living in Midtown that has a feel all its own. It is as if the creative energy of lofts met the amenities of a high-rise and adopted the commercial and entrepreneurial acumen of a downtown, and then breathed in the modern oasis feeling of Palm Springs. People simply say they haven’t seen any Midtown Atlanta condos for sale that are even remotely like J5.

As she said: Hard to describe; easy to feel.

From the Rooftop to the Streets

Scenic terraces and a rooftop garden offer J5 residences every opportunity to enjoy the great outdoors right at home. And, thanks to the incomparably successful, ongoing master plan for Midtown, considerate, human-scale streetscapes, bicycle lanes, and parks of every size – from “vest-pocket” to the Inman Park connection with the fabled, linear “emerald necklace” of the Atlanta Beltline – offer every opportunity to scale your outdoor life up or down, depending on the mood you desire.

Making Midtown a walking neighborhood, as the Blueprint of the Midtown Alliance does, opens a treasure trove of restaurants, cafes, boutiques, and galleries, where the most interesting people in town encounter each other, sharing the energy and ideas that put Atlanta among the most resilient, respected cities of the world. It is a vibe you can take in small doses or in grand gulps, the sense of being where it happens, where the present is a pleasure, and the future is imagined with clarity.

The Desire Behind It All

What’s new is the perfection. The desire behind making Midtown such a stylish choice for young entrepreneurs and artists in Atlanta began in the mid-1970s, and it has been guided steadily ever since then. The urban impulse, the ability to put people in the center of engagement, and to add hours to the day by avoiding a commute; the balance of offerings among reclaimed and restored historic buildings and leading-edge, original design such as that found at J5, make city living in Atlanta ever more attractive as time goes on.

In the process, a lifestyle that builds in the best of both city and suburb is growing in availability, just in time for a generation of homeowners that places quality of life even higher than any generation that came before it. The people making the economy and its opportunities grow today are far less likely to compromise on their personal values. Those values include what might be called the simple pleasures of life – a walk with the dog after work, a place where neighbors encounter each other without planning it, a place where their children can play the way they once did and still flourish among the riches of culture that are found in one of the world’s great cities.

Let’s get together and talk more specifically about matching these Midtown opportunities to your new vision and new priorities for home. Just call us at 470-589-5055 or find out more at www.ownj5.com.

Making Your Choice the Best of All

A family greeting card we saw the other day says, “Dear 2020: Let’s never do that again!” Fortunate, indeed, are we who can look back and laugh. Among the surprises brought by the past year came a new way of looking at home. For many of us, home no longer could get by as just the hub from which we reach out to all the activities brought on by busy lives and careers. Quite suddenly, home was an all-encompassing live-work-play environment, a setting that encompassed every aspect of life, work, family, and community.

From this new realization, millions decided to waste no time arriving at the home of their dreams. The standard for what makes a home comfortable and functional, nurturing and energizing, rose to a higher level. Postponing this ideal no longer made sense. The result was a vigorous surge in homebuying, and the luxury condos in Atlanta, GA were no exception.

The Personal Impact of Excellent Surroundings

The fact that our surroundings, our built environment, and the architecture of our homes have a profound and daily effect on our well-being, including our thoughts, emotions, and even our behavior, is well settled. In fact, the study of this impact is a growing field in which aspects of human nature that range from neuroscience to philosophy, as well as architecture, are revealing powerful influences.

More and more, it is recognized that there are very practical reasons to put yourself in environments that you find agreeable and supportive. For many, the search and selection of their preferred environment has led to the condos in Midtown Atlanta, and the reasons for this conclusion are interesting.

The Conquest of Design over Trade-Offs

In generations past, people accepted the ordeal and expense of commuting, if they wished to live in a more restorative environment than could be found close to their places of work or business. In time, the trade-offs that came with suburbia exacted their own cost. Becoming disconnected from art, entertainment, culture, and the vitality of a great city no longer seemed worth the sacrifice, as many people saw it. A friend put it this way: “Being in the city in the daytime and the country at night seemed exactly backward, once I experienced it. I moved back to the city every time I tried that.”

Today, the continual refinement of design and architecture has brought breakthroughs for integrating the best of both worlds. The Midtown Atlanta condos for sale at J5 Midtown present a particularly fine example.

When You See It All Together

The midrise contemporary design of J5 Midtown offers a variety of orientations toward the day, with exposures at many points of the compass. Private terraces make it possible to embrace the outdoors at home, without even taking the elevator to the private community garden below. This indoor-outdoor feel carries through interior designs, too, with high ceilings and cascades of natural light.

The fact that these luxury condos are as near to the Beltline, Piedmont Park, and our beloved Atlanta Botanical Gardens as they are to the art and urban energy of Midtown makes the old trade-offs recede even more distantly into the past. Here, indeed, is that best of both worlds we have heard so much about.

We’re glad to meet and get more specific about matching these Midtown opportunities to your new vision and new priorities for home. Just call us at 470-491-3686 or find out more at ownj5.com.